Digital Marketing Certification Course (USA)
Live Online • Hands-On Projects • Career-Focused Curriculum
Digital Marketing Certification
Featured
3-6 Months (depending on mode)
Live Online
Why Choose Nexperts Edutech for Digital Marketing?
Benefits
What You Get
Why It Matters (for U.S. learners)
Comprehensive, Up-to-Date Curriculum
Covers SEO, SEM / PPC, Social Media, Content Marketing, Analytics, Marketing Automation, AI in Marketing
U.S. employers expect proficiency across multiple channels + data skills
Hands-On Projects & Campaigns
Work with real tools & live data; build campaigns
You get portfolio items that hiring managers can see
Certification & Credibility
Certificate of Completion + prep for key certs (Google Ads, Google Analytics, HubSpot etc.)
Helps with job applications, trust, and negotiating roles
Flexible Learning Options
Live sessions, self-paced materials, weekend / evening batches
Fits schedules of working professionals or those switching careers
Career Support
Resume & LinkedIn review, mock interviews, job-oriented guidance
Useful to land roles like Digital Marketing Specialist, Social Media Manager, Content Strategist
Lifetime Access & Updates
Course materials + future updates included
Digital marketing changes fast; you stay current
Tools & Technologies Covered
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Google Analytics (GA4), Google Search Console
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Google Ads, Facebook Ads Manager, LinkedIn Ads
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SEO tools: Ahrefs, SEMrush, Moz (or similar)
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Email & Automation: Mailchimp / HubSpot / other tools
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Content tools: Canva, video editing basics, content scheduling tools (Hootsuite / Buffer etc.)
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A/B testing tools, landing page builders
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Basic HTML / WordPress or CMS for web content
Student Success Stories
“This course helped me transition from a marketing role to a Data Analyst position in New York. The mentorship was fantastic!” — Emily R., NY
“The capstone project became my portfolio piece — I landed interviews with two U.S. startups right after completion.” — Jacob L., TX
How It Works
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Enroll Online → Choose your batch and complete registration
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Start Learning → Attend live classes or learn at your own pace
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Complete Projects → Build your portfolio with mentor feedback
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Earn Certification → Receive verified Nexperts Edutech certificate
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Get Career Support → Resume review, mock interviews, job referrals
Learning Outcomes
By the end of this course, you will be able to:
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Develop a full digital marketing strategy aligned with business goals
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Conduct keyword research, on-page & off-page SEO; optimize for search rankings
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Plan, set up, and manage paid ad campaigns (Google Ads / Display / Social Ads)
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Create engaging content: blogs, video, social media, email campaigns
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Use Social Media Marketing (organic + paid) on platforms like Facebook, Instagram, LinkedIn, TikTok etc.
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Analyze campaign performance with tools (Google Analytics, Search Console, etc.) and report measurable ROI
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Use Marketing Automation tools to automate email, lead nurturing, and retargeting
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Understand the role of AI tools in content creation, personalization, forecasting demand and optimizing ads
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Optimize Conversion Rate (CRO), perform A/B testing and improve user experience (UX) basics
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Build and present a capstone project: end-to-end digital marketing campaign from planning → execution → measurement
Suggested Syllabus / Modules
Module
Topics Covered
Module 1: Fundamentals of Digital Marketing
What is digital marketing; Trends; Marketing funnel; Buyer persona; Inbound vs outbound marketing
Module 2: SEO (Search Engine Optimization)
Keyword research; On-page, Off-page SEO; Technical SEO; Local SEO; SEO tools
Module 3: Paid Media / SEM & Display / Social Ads
Google Ads (Search, Display), Social Media Advertising, Budgeting, Bidding Strategies
Module 4: Content Marketing & Social Media Strategy
Content planning & creation; Video & visuals; Social platforms; Content calendar; Influencer marketing
Module 5: Email Marketing & Automation
Building email lists; Crafting email campaigns; Automation workflows; Deliverability & segmentation
Module 6: Web Analytics & Conversion Optimization
Google Analytics (including GA4), Tag Manager, data tracking, dashboards, KPI setting, CRO, UX basics
Module 7: Marketing Automation & AI Tools
Tools (HubSpot, Mailchimp, etc.), use of AI in content, ads, personalization, chatbots, tools for automating routine tasks
Module 8: Mobile & E-Commerce Marketing
Mobile marketing best practices, app marketing basics, e-commerce platform marketing, online store optimization
Module 9: Strategy & Planning
Campaign planning, budgeting, multi-channel strategy, trend forecasting, customer journey mapping
Capstone Project
Plan & execute real digital marketing campaign, measure results, present outcomes and report insights
Who Should Enroll / Target Audience
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Beginners / recent graduates wanting to launch a marketing career
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Marketing professionals who want to move into digital or grow skills
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Small business owners / entrepreneurs seeking to promote their venture
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Content creators, freelancers, social media managers
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Anyone prepping for U.S. or global digital marketing roles or freelancing gigs
Pricing & Enrollment (U.S. Market)
All prices in USD. Flexible plans so you can choose based on the level of support you want.
Plan
Price
Features Included
Standard Plan
$1,299
Full access to live & recorded lectures, assignments, tools, and the capstone project
Premium Plan
$1,799
+ Mentor coaching, 1-on-1 review, extended career services, certification test vouchers
Installments Option
~$450 × 3 months
Same features as Standard, payment flexibility
Corporate / Group Training
Custom Quote
Tailored batches, live workshops, group discounts
Early-bird discounts & limited scholarships available for selected learners.
Typical fees in U.S. for similar courses range from $2,000 to $6,000 for certificate-level programs depending on prestige, tools, credential, support etc